LOURIAN began with a simple moment.
The founder of LOURIAN noticed something while watching his wife enjoy her favorite beauty ritual — creating beautiful nails.
For her, every manicure was more than applying color. It was a moment of creativity, relaxation, and confidence.
That small moment made him realize how much joy a beautiful manicure could bring. But it also raised an important question:
"Could nail products be created with more care, better experiences, and greater attention to quality?"
At the time, the nail industry offered countless choices, but the experience was not always consistent. Product quality, formulas, and performance could vary greatly.
Inspired by the person he loved and a desire to create something better, he began building LOURIAN.
A modern gel nail brand focused on bringing together thoughtful formulas, professional performance, and beautiful results.
LOURIAN was created with one purpose:
To provide nail lovers and professionals with gel systems that combine beauty, quality, and confidence.
From natural everyday manicures to creative nail art, LOURIAN develops products designed to help everyone enjoy a more refined manicure experience.Every detail matters — from the formula inside the bottle to the final look on your nails. We create our own "LOURIAN Standard" gel systems designed to make every manicure more beautiful, comfortable, and enjoyable.
Because what you apply on your nails matters.
We carefully select our formulas with a focus on comfort, quality, and performance. Our HEMA & TPO Free gel systems are developed with modern formulation standards and supported by professional cosmetic documentation, including CPSR and PIF where applicable.
Beautiful nails need more than just beautiful colors.
From natural overlays to creative nail art, LOURIAN gel systems are designed for smooth application, beautiful finishes, and lasting manicure results — whether you are a nail professional or creating your own nails at home.
Your nails, your style, your moment.
LOURIAN helps every nail lover create manicures that feel uniquely their own.
Luxury is not only about appearance.
It is about the details behind every creation: The formula. The experience. The confidence it brings.
This is the meaning behind LOURIAN.
Luxury. Radiance. Glow.
We focus on clean, professional-grade formulas that are HEMA-free, TPO-free, vegan, and cruelty-free — without compromising on color payoff or performance.
Yes. All our products are designed with nail professionals in mind — tested, low-irritant, and suitable for extended use without compromising skin or nail health.
Yes - all core formulas are SGS tested and our manufacturing sites are GMP and ISO certified to comply with EU and US clean beauty industry safety standards.
Our products are proudly made in PRC, using globally sourced ingredients and manufactured under strict quality control for international markets.
Yes! We’re building a global network of distributors, salons, and educators. If you’re interested in becoming a partner, [contact us here].
We are always looking for passionate partners who share our vision for better nail experiences.
Whether you are a distributor, salon owner, or beauty retailer, LOURIAN provides professional gel systems, thoughtful formulas, and brand support to help bring quality nail products to more customers worldwide.
Join us and become part of the LOURIAN journey.
